Project: Launch of Orchards, Kassia, Aman2

Need: Integration of mobile in the marketing mix to make print advertisement innovative and effective in building perception around the campaign. Get high ROI on space-constraint expensive print ads. Show video of the property to prospects, otherwise impossible on static print ads.

Solution: Mobivite published the mobile website optimized for 5000+ mobile devices. Incorporated a mobile video, lead capturing form and call to action widget in site along with project's crucial information pack. BOP marketing and communication team included the QR code in full-page newspaper ads to redirect viewers to the mobile site of project.

Result: On first day of print ad release there were 15 good quality leads captured via mobile forms and transferred via auto-email notifications to BOP sales team. More than 2000 page impressions recorded within first few morning hours on the day. BOP brand image as a modern consumer centric organization got enhanced. MobiVite team repeated similar solution for next 4 projects of BOP.

Need: Maitiri advertising's customer "Reliance Communications" wanted to share its mobile stores list and high speed data connectivity area list with its subscribers, but it was an expensive space consuming and uninteresting activity to do via. any print advertisements, so they wanted technology to play some role to save cost and to make advertisement look interesting.

Solution: MobiVite team created a mobile site for their customer that presented entire lists of mobile stores and high speed data coverage area, easily navigable. Moreover a trackable QR code was issued for the print advertisements that could be scanned using any free QR code reader. Since it was a dynamic mobile site, so it was also used as an opportunity be Reliance Communications to spread further promotions and offers to their subscribers, which can be updated in real time by their non-technical marketing and communication people using MobiVite platform.

Need: ABEC required the online and mobile site to effectively promote their events on web, mobile, social and print channels. ABEC also was looking for an easy-to-use solution to deliver event tickets on email and mobile & to collect payment on web & on mobile.

Solution: MobiVite published event's SmartURL based mobile website (synced to online website) and included a ticketing cart with payment gateways for web and mobile commerce. The event was listed in MobiVite marketplace and MobiVite services team executed special buzzer SEO services for promotion of event. Also the event organizer embedded the event sales cart to their corporate website to avail full benefit of ticketing solution with pre-integrated inbound database and payment solution by MobiVite.

Result: Economic Times paid events registrations were done faster than expected with smooth inflow of online and mobile payments. Since then MobiVite is regular choice for their events marketing and ticketing needs.